Hi, I’m Diana Henao
Anthropologist - Ux Researcher - Service Designer
“I help businesses and communities understand deep motivations and relevant cultural factors in order to design innovative and sustainable solutions to their problems”.
About me
I’m an anthropologist with over 7 years of experience working in market and UX research, service design, applied anthropology, and innovation projects..
One of my main goals is to help create products and services tailored to the users' needs and context, as well as work on projects that have a meaningful impact on the lives of those who use and consume them.
featured content
How to start a UX research plan?
Podcast
From anthropology to UX Research
Podcast
Digital Ethnography and Thick Data
Article
Take a look at some of my work
Across my professional career, I have had the chance to lead and be an active part of a wide number of investigation and service design projects related to health, mobility, banking, and telecommunications in Colombia and other Latin American and Central American countries. I have also worked with multi-disciplinary teams, designers, and researchers from multiple backgrounds, professions, and cultures.
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